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Learn How SIX-AI Powered Architects

Win Against Referral Dinosaurs

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The rules of winning projects have changed. If you’re not using AI yet—or just dabbling—you’re already behind.

AIA Approved for 1 LU Continuing Education (CPD) Credit

Some architects are still relying on word-of-mouth, a dusty website, and the occasional lucky break. We call them Referral Dinosaurs—slow, stubborn, and dangerously close to extinction.

Meanwhile, SIX-AI architects have evolved. They’ve combined their creative smarts with AI firepower to build trust, attract better clients, and win higher-value projects—all without working longer hours or chasing leads.

In this webinar, you’ll discover:

  • The 3 biggest marketing mistakes slowing down most architects today

  • The AI tools SIX-ai members are using to get meetings with dream clients

  • How to stop sounding like “just another architect” and become unignorable

  • Why those who don’t evolve will quietly lose out to firms using smarter systems

Come see what you’re up against—and what’s possible when you evolve.

This isn’t about replacing your genius. It’s about amplifying it with AI.

Success Stories of AMI Clients Using SIX-AI

Evolve or Go Extinct—The Choice is Yours

Every architect has a critical choice to make: evolve with AI-driven marketing or risk becoming another Referral Dinosaur—slowly fading into obscurity as competitors attract your best clients. SIX-AI agents aren’t just helpful—they’re evolutionary accelerators for your firm, rapidly amplifying your marketing effectiveness.

Reserve Your Seat Now

Limited to 100 Attendees

Course Details

AIA Course Number: AMI-UAMP-1-L

Delivery Method: Live

Program Approval Expiration Date: 10/10/2027

Prerequisites: For firm leaders and those who are planning to start their own firm.

Program Level: Beginner

Advance Learner Preparation: None

Program Title: 
The Ultimate Architect Marketing Plan Workshop In 60 Minutes

Program Description: 
The Ultimate Architect Marketing Plan Workshop In 60 Minutes (For Architects Wanting A Bullet Proof Game Plan To Lift Your Average Project Fee By 50-100%)

Learn how to develop your own project-winning competitive advantage. Work out your game plan with KPI numbers that take you from an also-ran to a business that you always dreamed of.

This battle-tested formula can be easily adapted to work in any market and any size firm. It's the solid foundation for your business development that you have been looking for.

Learning Objectives:

  • ​WHAT - Learn how to work out your current KPI's and exactly what numbers you need to be hitting to reach your ideal business goal.

  • HOW - Learn exactly what strategies you will need to deploy to hit your ideal business goal.

  • WHEN - Learn how to prioritize which strategies you should deploy and in what order. There is one strategy you need to deploy before all others, if you do not you will waste your time and nothing else will work as well.

  • ADVANCED - Learn how to set up a step by step system that uses multiple strategies together that become even more effective. See real life examples that are working right now, even in a down market.

AIA CES Provider statement


Architects Marketing is a registered provider of AIA-approved continuing education under Provider Number 40119272


All registered AIA CES Providers must comply with the AIA Standards for Continuing Education Programs. Any questions or concerns about this provider or this learning program may be sent to AIA CES ([email protected] or (800) AIA 3837, Option 3).


This learning program is registered with AIA CES for continuing professional education.


As such, it does not include content that may be deemed or construed to be an approval or endorsement by the AIA of any material of construction or any method or manner of handling, using, distributing, or dealing in any material or product.


AIA continuing education credit has been reviewed and approved by AIA CES. Learners must complete the entire learning program to receive continuing education credit. AIA continuing education Learning Units earned upon completion of this course will be reported to AIA CES for AIA members. Certificates of Completion for both AIA members and non-AIA members are available upon request.

Complaint Resolution Policy: For any complaints about this continuing education program, please write to [email protected] .

Program Title:  

How to Customize and Deploy AI Tools for Marketing Your Architecture Firm

Program Description: 
In this webinar, you'll learn how to deploy a set of customized AI tools to attract and win high-value clients and premium projects. These tools can handle the toughest marketing tasks, much like a crack team of Special Ops agents, so you can focus on design.

AI agents are specialized digital applications that enable you or a staff member to plan, create, write and produce marketing materials – FASTER and EASIER.

Each agent can be optimized using real world knowledge as well as information specific to your firm and your ideal clients so they can communicate in your “voice” and style.

While these agents are digital, not human, it's often helpful to think and refer to them as humans, since they perform similar functions to specialized consultants.

We've given them all names. For example: “Hemingway” writes articles, “Maverick” creates press releases, “Scout” may do social media posts while generating high quality images or graphics that are artistic and relevant to the subject.

These agents don’t just help – they are "force multipliers" - in the same way that a well-organized set of power tools enables you to construct a building much faster than traditional hand tools.

In the 21st century, no one would expect a contractor to rely solely on hand tools - so why would your firm continue to plan, create, write and produce marketing materials using a basic Word processor?

The primary sources of leads for architects are referrals, word-of-mouth, or expensive social media ads. These methods are slow and inconsistent.

Creating fresh promotional materials (case studies, articles, brochures, press releases, newsletters, social media posts, emails, etc.) on a regular basis is critically important, however it's so time consuming that this is often postponed or simply doesn't get done.

In this masterclass, you'll learn the solution.

We'll go over high level concepts, take a look at off-the-shelf tools such as ChatGPT and Claude, then explore how agents that are customized for architects and design firms can get marketing tasks and projects done in minutes or hours, rather than days, months or not at all.

AIA Course Number: AMI-SIX-AI-R

Delivery Method: On Demand

Program Approval Expiration Date:  1/16/2028

Prerequisites: None

Program Level: Beginner

Advance Learner Preparation: None

Learning Objectives:

  • ​How to work with AI to create a uniquely compelling profile of your firm and your strengths, processes and tools that you can use on your website and throughout your marketing materials

  • How to use AI to develop a powerful, persuasive message to attract and motivate your ideal clients to contact you for an appointment

  • ​How to train AI to write articles in your own style and voice for your website blog or newsletter

  • How to guide AI to create stunning, creative images to complement your articles

  • ​How to get AI to write professional, attention-grabbing social media posts to promote your articles and your firm

  • ​How to create an AI “avatar” of your ideal client and practice sales conversations to improve your ability to gain rapport and win their confidence

  • Understand how these tactics fit into a 9 step framework that makes them even more powerful and effective

AIA CES Provider statement


Architects Marketing Institute is a registered provider of AIA-approved continuing education under Provider Number 40119272


All registered AIA CES Providers must comply with the AIA Standards for Continuing Education Programs. Any questions or concerns about this provider or this learning program may be sent to AIA CES ([email protected] or (800) AIA 3837, Option 3).


This learning program is registered with AIA CES for continuing professional education.


As such, it does not include content that may be deemed or construed to be an approval or endorsement by the AIA of any material of construction or any method or manner of handling, using, distributing, or dealing in any material or product.


AIA continuing education credit has been reviewed and approved by AIA CES. Learners must complete the entire learning program to receive continuing education credit. AIA continuing education Learning Units earned upon completion of this course will be reported to AIA CES for AIA members. Certificates of Completion for both AIA members and non-AIA members are available upon request.

Complaint Resolution Policy: For any complaints about this continuing education program, please write to [email protected] .

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